When did you start Bedstraw & Madder and how did you come up with the idea of a biodegradable underwear?

What is the fabric composition of the underwear you sell? What makes it 100 per cent biodegradable?

Where do you source the cotton and fabric from? Is the cotton used organic? Share a few details.

What are the challenges involved in producing a biodegradable underwear?

How sustainable is the production process?

Which are your major markets?

Do you plan to open a physical store or be available in physical stores soon?

What has been your growth story for the last fiscal? What is the expectation for the next one?

What are your expansion plans? Which new products do you plan to add in the future?

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.

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